The Internet is where most people make purchasing decisions today, not just when it comes to items that you can buy on the Internet. 81% of buyers do online research before they buy something.
If you sell a product or service, the first place most people go to look for what you sell is the internet. How many clients did you lose because your business was not online?
Customers expect that every company they run with will have an online presence. Even if they already know about your company, a website is the easiest way to request your address before going to the store or checking twice the opening or closing hours of the business.
Consumers today do not want to get a phone to find that information on this issue. While you can list some of that information on sites like Yelp or your Google Business List, customers are more confident that they can believe what they are seeing on your business site.
If you spend time on all the reading items for entrepreneurs and business owners, you've seen a lot of talk about the value of social media marketing, content marketing, and SEO. These may be all the tactics your competitors are likely to benefit from, and you should also try.
Children tell us where the future is going. If your youngest generation thinks you're strange that your business does not have a website, you have to admit that they are just right.
The longer you hold, the more invisible you are to potential customers. Even past clients may wonder if you come out of business if they can not find a website during their searches. If you do not have one, it looks unprofessional and means that people are less likely to take you seriously.